Discover the Magic of Childhood

Get inspired, stay empowered!

Our mission is to simplify the science of child brain development to help children reach their fullest developmental potential




Why Do the Early Years Matter?

The first few years of life are a blueprint for the adult brain, with over 90% of child brain development occurs in the first 5 years.

Our goal is to empower you with knowledge of the latest scientific studies and useful brain tricks, helping you navigate this important time in your child’s life.

Become an effective parent, a wise educator and a powerful leader of the next generation.

Written by a neuroscientist mom and a child development expert on a mission to maximize human potential.

Let’s Set Our Children Up for Success and Make the World a Better Place!

Dr. Liraz is a neuroscientist mom who loves writing about the inner workings of child brain. In her spare time, she is seen chasing her daughter around the playground and sprinting after the family Airedale dog, who is always getting in trouble.

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